Kate Calder, CPSM, Director of Marketing & Culture at C2, was named President of the Society of Marketing Professional Services (SMPS) Upstate New York Chapter. She will serve a one-year term as President beginning September 1st, 2023.
The Society for Marketing Professional Services is a diverse community of marketing and business development professional working together to move the A/E/C industries forward.
Earlier this year, Kate earned a Certified Professional Services Marketer certification (CPSM) from SMPS. A CPSM is recognized as an individual who has met a rigorous standard of experience and expertise in marketing professional services and has demonstrated their knowledge of the practice and related disciplines through a thorough examination of marketing competency.
Kate is one of 1,000+ marketers nationwide who hold this designation. She is one of nine in Upstate New York and the sole CPSM in the Capital District.
Today, SMPS represents a dynamic network of more than 7,400 marketing and business development professionals from architectural, engineering, planning, interior design, construction, and specialty consulting firms located throughout the United States and Canada. As the business world and built environment continue to evolve, SMPS and its members will be steadfast in staying ahead of the curve. And continuing to transform the way A/E/C firms do business.